Topics of Interest
How to Achieve Hotel Operational Excellence:
The 4 Pillars of Excellence By Tom Baker, AHA Hotel Consulting Operational excellence in hotels comes from four connected pillars: People, Process, Technology, and Continuous Improvement. Implement them with a stepwise playbook, measure outcomes using metrics like the Operational Efficiency Ratio, and align every change to margin impact and asset value. This guide shows exactly how to do it, and [...]
What Do Independent Podcasters and Hotel Consultants Have in Common?
What Do Independent Podcasters and Hotel Consultants Have in Common? By Tom Baker, AHA Hotel Consulting The other day I was listening to a podcast while driving between hotel visits and it got me thinking. Over the last decade, millions of people have shifted from traditional media sources to independent podcasters. It isn't necessarily because podcasters know more than everyone [...]
How Do I Know If My Hotel Is Underperforming
How Do I Know If My Hotel Is Underperforming? By Tom Baker, AHA Hotel Consulting One of the most common conversations I have with hotel owners starts something like this: 'Tom, occupancy is decent, guest reviews are okay, and we're making money. But it feels like we should be doing better.' More often than not, they're right. After more than [...]
Hotel Guest Experience: 25 Proven Strategies for 2026
Hotel Guest Experience: 25 Proven Strategies for 2026 By Tom Baker, AHA Hotel Consulting Hotels improve guest experience by aligning every touchpoint across pre-arrival, in-stay, and post-stay phases, combining frictionless self-service with high-touch service, then measuring results to iterate. Start with mobile-first discovery and booking, remove check-in friction, personalize in-room moments, close the loop on feedback, and tie all [...]
13 Best US Hotel & Hospitality Consulting Services for 2026
13 Best US Hotel & Hospitality Consulting Services for 2026 By Tom Baker, AHA Hotel Consulting Hotel owners in 2026 face a two-speed market and rising costs, so the right consulting partner now directly impacts margins, visibility, and asset value. Luxury RevPAR is up while economy demand softens; labor and technology pressures compound the gap. The best firms bring [...]
Best Hotel Revenue Management System Tools 2026
Best Hotel Revenue Management System Tools 2026: Costs & Rollout By Tom Baker, AHA Hotel Consulting The best hotel revenue management system in 2026 is the one that matches your property’s size and complexity, fits your true cost structure, and can be deployed in phases without disrupting operations. Small boutiques lean on embedded modules, mid-market hotels benefit from autonomous AI, [...]