Hospitality Trends and News

It's important to fully understand the problem before committing significant capital By Tom Baker, AHA Hotel Consulting Over the years, I've found that one of the most common assumptions hotel owners make is that declining performance automatically means the hotel needs a renovation. In some cases that's true, but a recent engagement reinforced why it's important to fully understand [...]

The 4 Pillars of Excellence By Tom Baker, AHA Hotel Consulting Operational excellence in hotels comes from four connected pillars: People, Process, Technology, and Continuous Improvement. Implement them with a stepwise playbook, measure outcomes using metrics like the Operational Efficiency Ratio, and align every change to margin impact and asset value. This guide shows exactly how to do it, and [...]

What Do Independent Podcasters and Hotel Consultants Have in Common? By Tom Baker, AHA Hotel Consulting The other day I was listening to a podcast while driving between hotel visits and it got me thinking. Over the last decade, millions of people have shifted from traditional media sources to independent podcasters. It isn't necessarily because podcasters know more than everyone [...]

How Do I Know If My Hotel Is Underperforming? By Tom Baker, AHA Hotel Consulting One of the most common conversations I have with hotel owners starts something like this: 'Tom, occupancy is decent, guest reviews are okay, and we're making money. But it feels like we should be doing better.' More often than not, they're right. After more than [...]